Event Date: July 30th, 2026

THE PROBLEM

Every summer, the same thing happens in founder-led businesses. June starts strong. July slows down. August feels like a write-off.

And the response is almost always the same — everyone assumes it is just the season. Prospects are on vacation. People are distracted. It will pick back up in September.

But here is what keeps showing up in founder-led businesses:

  • The deals that stall in summer were already fragile before June
  • The accountability that slips in July never fully recovers in Q4
  • The founders who accept the summer slump end the year short — every year

Summer is not the problem. The structure that was supposed to hold things together — and didn’t — is the problem. And that structure problem does not fix itself when September arrives.

WHAT YOU WILL WALK AWAY WITH

After this session you will know:

  • Exactly why sales slow down every summer in founder-led businesses — and why it is not about the season
  • The specific structure problems that create summer momentum loss — and how to identify them in your business
  • What needs to change in Q2 to protect Q3 before the slump takes hold
  • The one adjustment that stops the summer pattern from repeating year after year

WHO THIS IS FOR

This session is built for you if:

  • You are a B2B founder, business owner or sales leader managing a small sales team
  • You are still closely involved in closing deals in your business
  • You have watched sales slow down every summer and accepted it as normal
  • You are ready to understand what is actually causing it — and fix it

FAQ

Is this free?

 Yes — completely free to attend.

How long is the session?
 
 

Approximately 60 minutes.

Will there be a replay?
 
 

Yes — registrants will receive the session replay. The live session also includes interactive Q&A and real-time discussion, so we strongly encourage attending live. 

Who is this for?
 
 

B2B founders, business owners and sales leaders managing small sales teams and growth-focused businesses — in Virginia Beach, Hampton Roads and nationwide.

Do I need to prepare anything?
 
 

No preparation needed. Just show up with your biggest sales challenge in mind.

 

ABOUT OWEN

Owen Van Syckle is the Founder and President of The Van Syckle Group and the creator of the Sales Acceleration & Accountability OS — a structured sales operating system built for founder-led businesses.

He is the author of What You Know About Selling Is NOT True and has spent 25 years helping B2B founders build sales systems that work without them in every deal.

Owen works with businesses in Virginia Beach, Hampton Roads and nationwide.

Summer does not have to end the same way it always has. The pattern is fixable — but only once you understand what is actually causing it.

 

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